Chris Cantell has developed the idea that Social Networks are not successful just by themselves, but they require drivers to justify and grow the user base. Telecom and Content are the two dimensions that Social Networks require to become universal as Chris Cantell presents in this post. The following is an excerpt of the company's review for 2007:
"As the success of online social networks is undisputed, most people still wonder the merits of merely following people’s activities during the day or are limited in their ability to do “real” significant things with their network. While professional social networks such as LinkedIn build on the idea of growing a Rolodex through existing relationships, the lack of real live connection or other appropriate means of communications becomes rapidly frustrating.
SigEx Telecom adds the two dimensions to online social networks. As a global telecom carrier, users are always provided with the cheapest calls to their friends and colleagues around the world. Seamless integration also allows calling or sending video messages or participating in a video meeting directly from the business or entertainment application they are using. As you are reading an article and viewing a video selected by the author, you may want to enter a live chat room to express your ideas and thoughts about the article with other readers and the author. Telecommunications bring the connections that enable online communities to actually interact, which is the basic purpose of social networks. SigEx Telecom adds the “telecom” in social telecom networks!
However, the real driver behind social telecom networks resides in a third dimension: e-content. Our smartphones, computers and digital cameras or camcorders are full of gigabytes of videos, pictures, emails, presentations and other documents that for the most part we want to make available to others, be it a close group or the entire world. SigEx Telecom defines the concept of e-content, which is available on the network all the time, protected from loss, accessible from anywhere in the world and on any device and can be “pined” to other people for instant access. You can browse the e-content on your social network either by searching on a subject (does anyone have the pictures for last year’s family reunion?) or by looking up e-content of your acquaintances (Let’s review Bob’s presentation on our fiscal results). Your digital e-content also includes music and movies that you have purchased and that you want to view anywhere in the world, either on your cellphone in the train or at your friends’ house. The same way you lend a new DVD to your brother, you can lend him a Pin to your movie e-content and let him watch it without making it available to the whole world.
Because people interact on content and communications, the telecom and e-content services delivered by SigEx Telecom drives more traffic to our advanced social telecom networks.
Telecom is the natural and necessary complement to existing social networks, both filling a clear gap between being connected and interacting and bringing together various means of communicating ranging from advanced SMS and cheap international phone calls to high definition video rooms."
These news are brought to you by CantellTV, its technology partner SigEx Telecom and its founder Chris Cantell. CantellTV is the fastest growing provider of digital broadcasting coupled with enhanced communications, allowing people to easily control, view, upload and share digital content through proprietary interface. CantellTV has relationships with a growing network of international clients delivering millions of videos per day with more than 50,000 new videos uploaded and 200 hours of new TV shows broadcasted daily to a wide range of viewers, from 5 to 7 year olds of LiveCartoons; to 16 to 24 year old active social users of MyJumps; to fortune 50 corporate clients utilizing enhanced broadcasting services. CantellTV is committed to delivering infinite choices to your world of entertainment at the tip of your fingers. Chris Cantell retains consulting arrangements with several pre-IPO companies
